Tanja Hohenester, the founder of Tigogreen, stands as a modern entrepreneur in an impressive lineage. Her distant relative, Amalie Hohenester, the "Doctor Farmer of Mariabrunn," was also a successful businesswoman exactly 100 years ago, known for her achievements in naturopathy. The impressive parallels between Amalie and Tanja Hohenester are worth sharing. Knowledge of the power of nature can still play an important role today. Both women have skillfully utilized their skills and knowledge and built a network that paved the way for their success. Tanja Hohenester embraces her legacy responsibly and, with Tigogreen, offers a modern platform that harnesses nature's potential while prioritizing sustainable and environmentally friendly solutions.

Amalie Hohenester: Pioneer of naturopathy

Amalie Hohenester was a well-known naturopath and businesswoman in the 19th century. In 1862, she founded a spa around the ancient healing spring in Mariabrunn, which quickly became synonymous with Baden-Baden and Nice. Amalie's reputation preceded her: her work was celebrated, but also criticized. It was based on a deep understanding of natural healing methods, which were often the only available treatment options at the time. Amalie was not only a well-known healer but also an astute businesswoman who successfully ran her practice and made her remedies known far beyond her homeland.

Background and achievements

Amalie Hohenester was a well-known naturopath in the 19th century. However, her healing methods were also controversial. Educated physicians criticized her for her bungling treatments. Whether this was out of envy of her successes, we will never know. Her clients received treatments comparable to today's naturopathy: digestive teas, herbal ointments, baths, and long walks. The fact is, she was a skilled businesswoman and not only made a name for herself beyond her national borders through her exceptional skills, but even founded a successful taxi company to facilitate access to her treatments for her patients. Innovation and modernization were therefore also at the forefront of Amalie's business management.

Famous patients: Empress Sisi traveled from Vienna

Among the famous people treated by Amalie Hohenester were Empress Elisabeth of Austria, better known as Sisi, and members of the wealthy Rothschild family. These prominent patients helped cement her reputation far beyond her homeland.

Tanja Hohenester: A modern visionary

Founding of Tigogreen - the green force

A century later, Tanja Hohenester continues this family tradition. With the founding of Tigogreen, she has created a platform that highlights the potential of nature. Tigogreen offers high-quality nutritional supplements and natural cosmetics based on green tea, made from carefully selected ingredients, and has taken a major step toward a healthier planet through sustainable packaging. Tanja Hohenester has also created a network of experts and customers, especially women, who can educate, help, and support each other. Through skillful and cordial collaborations with doctors, alternative practitioners, nutritionists, and simply curious customers, an international platform for the green power of tea has been created that is more than just an online shop for nutritional supplements.

The power of nature as a recipe for success

Both women recognized the power of nature as a key element of their success. While Amalie Hohenester focused on the direct healing effects of plants and natural remedies, Tanja Hohenester utilized the principles of sustainability and the promotion of environmentally friendly technologies to preserve high-quality nutritional supplements from the living green tea plant in a practical and accessible way. Tigogreen offers a carefully selected range of products that specialize in the power of the ingredients of the green tea plant Camellia sinensis . All products are based on natural ingredients, subject to the highest quality standards, and are manufactured in an environmentally friendly manner. The green tea extract is sourced directly from China, the tea plant's country of origin. Personal contact with the tea farm is at the heart of Tigogreen and a sign of trust, demonstrating how important a healthy, human foundation is for sustainable success.

Skillful networking as the key to success

Another common aspect of Amalie and Tanja Hohenester's careers is their talent for networking. Amalie built an extensive network of patients and supporters, helping her spread her healing methods and cement her reputation. Tanja, on the other hand, as a model entrepreneur honored by the German Federal Ministry for Economic Affairs and Climate Protection, uses modern communication tools and social networks, specialist webinars, and conferences to promote Tigogreen and create a community of like-minded people interested in sustainable and environmentally friendly products and lifestyles.

Sustainability as a central concern

At a time when environmental protection and sustainability are becoming increasingly important, Tanja Hohenester's vision for Tigogreen captures the spirit of the times. She recognizes that awareness of our natural resources and their sustainable use is not just a trend, but a necessity for the future. Through Tigogreen, she is actively committed to making environmentally friendly alternatives easily accessible and appealing to a broader public through attractive design. Tanja is still proud of the idea of ​​refill options and hopes to serve as a role model for other companies in making their strategies greener and more environmentally friendly.

The connection to naturopathy

Although Amalie and Tanja's business areas differ, their connection to natural science remains. Tanja integrates the knowledge of the forces of nature, inherited from her distant relative, into her products and business practices. This combination of traditional knowledge and modern innovations makes Tigogreen a unique company focused on the well-being of every person, leveraging both proven and pioneering methods.

The path to the future

Tanja Hohenester is at the beginning of a new chapter in her family's history. With Tigogreen, she has laid the foundation for harnessing the power of nature in our modern world while simultaneously promoting the principles of sustainability. She demonstrates that it is possible to combine economic and personal success with responsible stewardship of our environment.

Final thoughts

The story of Tanja and Amalie Hohenester is a striking example of how the heritage of botany and the power of nature can be passed on and harnessed across generations. Tanja Hohenester has succeeded in transferring this tradition into the present day and combining it with modern approaches. With Tigogreen , she not only sets a precedent for sustainability but also demonstrates that connecting with nature and harnessing it is a timeless recipe for success. Sources:

• Spiegel History 6/2024
• Dr. Annette Kerckhoff: Important Women in Naturopathy: Their Life - Their Work - Their Writings
• Norbert Göttler: The bungler: Amalie Hohenester, faith healer and doctor farmer